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India Mixer, Juicer & Grinder Market Outlook, 2026

India Mixer, Juicer & Grinder Market Outlook, 2026

The recently uploaded report by Bonafide Research – India Mixer, Juicer & Grinder Market Outlook, 2026, provides insights on the market, through market size by value & volume and market share by category, region, sales channel & company.

India food preparation appliances consist of segments such as mixer grinders, juicer extractors, blenders, juicers, food processors, choppers, hand mixers, and others. Mixer grinder and juicer have a major volume share among food preparation appliances, whereas the juicer mixer grinder market is expected to increase during the forecast period. The mixer grinder segment is the most popular product in the country which is expected to incline to a value of INR 7500 Cr by the end of the forecasted period. Many years ago, Indian consumers were familiar with only mixer grinders, but other food preparation appliances like juice extractors and juicer mixer grinders are also gaining popularity and increasing their presence in the market. This is to aid the market to grow with an anticipated CAGR of 7.00%. There exists a tremendous possibility for the development of juice extractors in India as the ever-growing fitness and wellness trend among millennials demands the inclusion of fruit juice products in their diet. With lifestyle diseases and conditions like hypertension and diabetes experiencing an exponential rise in the country, more and more youngsters are opting for homemade options. Urban India is the key target market for the growth of juice extractors/juicers.

The adoption of a modern lifestyle and increasing brand consciousness among Indian consumers is now leading towards the rapid growth of the Juice Extractor/Juicer Market at 17% value CAGR in the forecasted period. Preethi, Bajaj, Philips, Maharaja, Butterfly, and Kenstar are some of the leading brands operating in the market. Segmented into three major divisions – Up to 549W, 550W to 749W, and 750W, and more, the market is dominated by the Up to 549W segment in both value and volume terms. Boomers are the generation with more disposable income and a desire to splurge or trade-up for more premium products, but the sheer size of the millennial generation and their fundamental need for the essentials, health consciousness, growing awareness regarding health, increasing fear of diseases are what moves the needle in juice extractor category. The increased consciousness in consumers mostly millennials about their health and well-being is a major incentive for them to increase their juice consumption.

The increased awareness coupled with innovations in product offerings is the major factors that will propel the growth for juice extractors during the forecast period. In developed regions, these products have sustained demand due to better awareness, while the penetration in emerging regions is gradually increasing on account of factors such as increased disposable income, better living standards, and awareness about health. North and south India leads the market with more than 30% of the market each. With an increase in disposable income, the other regions are also likely to gain more market growth in the coming period. Bangalore, Chennai, Hyderabad are the leading cities in the southern region whereas other cities like Mumbai, Delhi, and Kolkata are also fast catching up the market.

Millennials are increasingly demanding juice extractors which have resulted in high sales. While the older generations are the core customer, making up less in juice extractor sales, millennials were the only generational segment with a sales increase compared to previous years. Moreover, the influx of small and independent food enterprises is also a key driver that is expected to bolster market growth during the forecast period.

“India Mixer, Juicer & Grinder Market Outlook, 2021” discusses the following aspects of mixer, juicer & grinders in India:

The report gives an in-depth understanding of mixer, juicer & grinder market in India:
- India Food Preparation Appliance Market Outlook
- India Mixer, Juicer & Grinder Market Outlook
- India Mixer, Juicer & Grinder Market Size By Value & Forecast
- India Mixer, Juicer & Grinder Market Size By Volume & Forecast
- India Mixer, Juicer & Grinder Market Segmental Analysis: By Product Type
- India Mixer Grinder Market Size By Value & Forecast
- India Mixer Grinder Market Size By Volume & Forecast
- India Mixer Grinder Market Segmental Analysis: By Brand, By Region, By City, By Category
- India Juice Extractor Market Size By Value & Forecast
- India Juice Extractor Market Size By Volume & Forecast
- India Juice Extractor Market Segmental Analysis: By Region
- India Juicer Mixer Grinder Market Size By Value & Forecast
- India Juicer Mixer Grinder Market Size By Volume & Forecast
- Product, Price and Variant Analysis of Mixer Grinder, Juice Extractor and Juicer Mixer Grinder
-The key vendors in this market space
- Competitive Landscape & Strategic Recommendations

This report can be useful to Industry consultants, manufacturers and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.

Report Methodology

The information contained in this report is based upon both primary and secondary research. Primary research included interviews with various channel partners of mixer, juicer & grinders in India. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

Table of Content

1. Executive Summary
2. Report Methodology
3. India Demographics Insight
4. India Electric Kitchen Appliances Market Outlook
4.1. Market Size
4.1.1. By Value
4.1.2. By Volume
4.2. Market Share
4.2.1. By Company
4.2.2. By Product Type (Value & Volume)
4.2.3. By Sales Channel
4.2.4. By Region
5. India Mixer Grinder Market Outlook
5.1. Market Size
5.1.1. By Value
5.1.2. By Volume
5.2. Market Share
5.2.1. By Category (Value & Volume)
5.2.2. By Brand
5.2.3. By Region
5.2.4. By Sales Channel
5.3. Product, Price & Variant Analysis
6. India Juice Extractor/ Juicer Market Outlook
6.1. Market Size
6.1.1. By Value
6.1.2. By Volume
6.2. Market Share
6.2.1. By Region
6.2.2. By Sales Channel
6.3. Product, Price & Variant Analysis
7. India Juicer Mixer Grinder Market Outlook
7.1. Market Size
7.1.1. By Value
7.1.2. By Volume
7.2. Market Share
7.2.1. By Region
7.2.2. By Sales Channel
7.3. Product, Price & Variant Analysis
8. India Economic Snapshot
9. PEST Analysis
10. Policy & Regulatory Landscape
11. Trade Dynamics
11.1. Import
11.2. Export
12. Channel Partner Analysis
13. Indian Kitchen Appliances Market Dynamics
13.1. Key Drivers
13.2. Key Challenges
14. Market Trends & Developments
15.1. Porters Five Forces Analysis
15.2. Company Profile
15.2.1. Bajaj Electricals Limited
15.2.2. Butterfly Gandhimathi Appliances Limited
15.2.3. Crompton Greaves Consumer Electronic Limited
15.2.4. Groupe SEB India Private Limited
15.2.5. Havells India Limited
15.2.6. Indian Fine Blanks Limited
15.2.7. LG Electronics India Private Limited
15.2.8. Panasonic India Private limited
15.2.9. Philips India Limited
15.2.10. Preethi Kitchen Appliances Private Limited
15.2.11. Samsung India Electronics Private Limited
15.2.12. Stove Kraft Private Limited
15.2.13. TTK Prestige Limited
15.2.14. V-Guard Industries Limited
15.2.15. Whirlpool Of India Limited
16. Strategic Recommendations
17. Disclaimer

LIST OF FIGURES
Figure 1: India Population 2015-2019 (In Crore)
Figure 2: India Population Age Structure (EST. 2019)
Figure 3: India Urban VS Rural (Crore)
Figure 4: India Electric Kitchen Appliances Market Size - By Value 2015-16 To 2025-26F (INR Crore)
Figure 5: India Electric Kitchen Appliances Market Size - By Volume 2015-16 To 2025-26F (In Million Units)
Figure 6: India Electric Kitchen Appliances Market Share - By Sales Channel By Volume In 2020-21 & 2025-26F
Figure 7: India Mixer Grinder Market Size - By Value From 2015-16 To 2025-26F (INR Crore)
Figure 8: India Mixer Grinder Market Size - By Volume From 2015-16 To 2025-26F (In Million Units)
Figure 9: India Mixer Grinder Market Share - By Category By Value In 2020-21 & 2025-26F
Figure 10: India Mixer Grinder Market Share - By Category By Volume In 2020-21 & 2025-26F
Figure 11: India Mixer Grinder Market Share - By Brand By Volume In 2019-20
Figure 12: India Mixer Grinder Market Share By Sales Channel - By Volume In 2020-21 & 2025-26F
Figure 13: India Juice Extractor/ Juicer Market Size - By Value From 2015-16 To 2025-26F (INR Crore)
Figure 14: India Juice Extractor/ Juicer Size - By Volume From 2015-16 To 2025-26F (In Million Units)
Figure 15: India Juice Extractor/ Juicer Share By Sales Channel - By Volume In 2020-21 & 2025-26F
Figure 16: India Juicer Mixer Grinder Market Size - By Value From 2015-16 To 2025-26F (INR Crore)
Figure 17: India Juicer Mixer Grinder Market Size - By Volume From 2015-16 To 2025-26F (In Million Units)
Figure 18: India Juicer Mixer Grinder Market Share By Sales Channel - By Volume In 2020-21 & 2025-26F

LIST OF TABLES
Table 1: India Tier-Wise Classification Of Cities
Table 2: India Region-Wise Classification Of Cities
Table 3: India Electric Kitchen Appliances Market Share - By Companies By Value In 2019-20
Table 4: India Electric Kitchen Appliances Market Share - By Product Type By Value In 2015-16, 2020-21 & 2025-26F
Table 5: India Electric Kitchen Appliances Market Share - By Product Type By Volume In 2015-16, 2020-21 & 2025-26F
Table 6: India Electric Kitchen Appliances Market Share - By Region By Volume In 2015-16, 2020-21 & 2025-26F
Table 7: India Mixer Grinder Market Share - By Region By Volume In 2015-16, 2020-21 & 2025-26F
Table 8: Pricing Analysis Of Mixer Grinder Brands Available In India
Table 9: India Juice Extractor/ Juicer Market Share - By Region By Volume In 2015-16, 2020-21 & 2025-26F
Table 10: Pricing Analysis Of Juice Extractor/ Juicer Brands Available In India
Table 11: India Juicer Mixer Grinder Market Share - By Region By Volume In 2015-16, 2020-21 & 2025-26F
Table 12: Pricing Analysis Of Juicer Mixer Grinder Brands Available In India
Table 13: India Economic Profile – 2015 to 2018
Table 14: HS Code For Electric Kitchen Appliances
Table 15: Import Duty Structure For Electric Kitchen Appliances In 2020-21
Table 16: Import Of Electric Kitchen Appliance In India - Value & Volume From 2015-16 To 2020-21
Table 17: Import of Electric Kitchen Appliances in India - By Country By Volume Share In 2020-21 (Qty in thousand)
Table 18: Export Of Electric Kitchen Appliance In India - Value & Volume From 2015-16 To 2020-21
Table 19: Export of Electric Kitchen Appliances in India - By Country By Volume Share In 2020-21 (Qty in Thousand)
Table 20: Product Portfolio Of Bajaj Electricals Limited
Table 21: Key Facts Of Bajaj Electricals Limited
Table 22: Product Portfolio Of Butterfly Gandhimathi Appliances Limited
Table 23: Key Facts Of Butterfly Gandhimathi Appliances Limited
Table 24: Product Portfolio Of Crompton Greaves Consumer Electronic Limited
Table 25: Key Facts Of Crompton Greaves Consumer Electronic Limited
Table 26: Product Portfolio Of Groupe SEB India Private Limited
Table 27: Key Facts Of Groupe SEB India Private Limited
Table 28: Product Portfolio Of Havells India Limited
Table 29: Key Facts Of Havells India Limited
Table 30: Product Portfolio Of Indian Fine Blanks Limited
Table 31: Key Facts Of Indian Fine Blanks Limited
Table 32: Product Portfolio Of LG Electronics India Private Limited
Table 33: Key Facts Of LG Electronics India Private Limited
Table 34: Product Portfolio Of Panasonic India Private limited
Table 35: Key Facts Of Panasonic India Private limited
Table 36: Product Portfolio Of Philips India Limited
Table 37: Key Facts Of Philips India Limited
Table 38: Product Portfolio Of Preethi Kitchen Appliances Private Limited
Table 39: Key Facts Of Preethi Kitchen Appliances Private Limited
Table 40: Product Portfolio Of Samsung India Electronics Private Limited
Table 41: Key Facts Of Samsung India Electronics Private Limited
Table 42: Product Portfolio Of Stove Kraft Private Limited
Table 43: Key Facts Of Stove Kraft Private Limited
Table 44: Product Portfolio Of TTK Prestige Limited
Table 45: Key Facts Of TTK Prestige Limited
Table 46: Product Portfolio Of V-Guard Industries Limited
Table 47: Key Facts Of V-Guard Industries Limited
Table 48: Product Portfolio Of Whirlpool Of India Limited
Table 49: Key Facts Of Whirlpool Of India Limited

Report Title: India Mixer, Juicer & Grinder Market Outlook, 2026


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