Broadcasting and Cable TV in India

Abstract

Summary

Broadcasting & Cable TV in India industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2015-19, and forecast to 2024). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

- The biotechnology market consists of the development, manufacturing, and marketing of products based on advanced biotechnology research.
- The Indian broadcasting & cable TV market had total revenues of $10.4bn in 2019, representing a compound annual growth rate (CAGR) of 5% between 2015 and 2019.
- The TV Subscriptions segment was the market's most lucrative in 2019, with total revenues of $5.7bn, equivalent to 55% of the market's overall value.
- The Telecom Regulatory Authority of India (TRAI) introduced New Tariff Order (NTO) at the start of 2019, allowing viewers to select the channels they wanted to watch and pay the maximum retail price (MRP) set by broadcasters for each channel or for a collection of channels.

Scope

- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the broadcasting & cable tv market in India
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in India
- Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the India broadcasting & cable tv market with five year forecasts by both value and volume

Reasons to Buy

- What was the size of the India broadcasting & cable tv market by value in 2019?
- What will be the size of the India broadcasting & cable tv market in 2024?
- What factors are affecting the strength of competition in the India broadcasting & cable tv market?
- How has the market performed over the last five years?
- What are the main segments that make up India's broadcasting & cable tv market?

Content

Table of Contents
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. Have there been any challengers/disruptors in the market?
8 Company Profiles
8.1. Zee Kalinga
8.2. Prasar Bharati
8.3. New Delhi Television Ltd
8.4. Sun TV Network Ltd
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine

List of Tables
Table 1: India broadcasting & cable tv market value: $ billion, 2015-19
Table 2: India broadcasting & cable tv market category segmentation: $ billion, 2019
Table 3: India broadcasting & cable tv market geography segmentation: $ billion, 2019
Table 4: India broadcasting & cable tv market value forecast: $ billion, 2019-24
Table 5: Zee Kalinga: key facts
Table 6: Prasar Bharati: key facts
Table 7: Prasar Bharati: Key Employees
Table 8: New Delhi Television Ltd: key facts
Table 9: New Delhi Television Ltd: Key Employees
Table 10: Sun TV Network Ltd: key facts
Table 11: Sun TV Network Ltd: Key Employees
Table 12: India size of population (million), 2015-19
Table 13: India gdp (constant 2005 prices, $ billion), 2015-19
Table 14: India gdp (current prices, $ billion), 2015-19
Table 15: India inflation, 2015-19
Table 16: India consumer price index (absolute), 2015-19
Table 17: India exchange rate, 2015-19

List of Figures
Figure 1: India broadcasting & cable tv market value: $ billion, 2015-19
Figure 2: India broadcasting & cable tv market category segmentation: % share, by value, 2019
Figure 3: India broadcasting & cable tv market geography segmentation: % share, by value, 2019
Figure 4: India broadcasting & cable tv market value forecast: $ billion, 2019-24
Figure 5: Forces driving competition in the broadcasting & cable tv market in India, 2019
Figure 6: Drivers of buyer power in the broadcasting & cable tv market in India, 2019
Figure 7: Drivers of supplier power in the broadcasting & cable tv market in India, 2019
Figure 8: Factors influencing the likelihood of new entrants in the broadcasting & cable tv market in India, 2019
Figure 9: Factors influencing the threat of substitutes in the broadcasting & cable tv market in India, 2019
Figure 10: Drivers of degree of rivalry in the broadcasting & cable tv market in India, 2019