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Direct Marketing Services Market in India - Industry Outlook and Forecast 2020-2026

Direct Marketing Services Market in India - Industry Outlook and Forecast 2020-2026

This report studies the direct marketing services market, direct marketing is a form of advertising which allows businesses and nonprofit organizations to communicate directly to customers through a variety of media.

This report contains market size and forecasts of Direct Marketing Services in India, including the following market information:
India Direct Marketing Services Market Revenue, 2015-2020, 2021-2026, ($ millions)
Top Five Competitors in India Direct Marketing Services Market 2019 (%)
The global Direct Marketing Services market was valued at 5647.4 million in 2019 and is projected to reach US$ 6184.3 million by 2026, at a CAGR of 2.3% during the forecast period. While the Direct Marketing Services market size in India was US$ XX million in 2019, and it is expected to reach US$ XX million by the end of 2026, with a CAGR of XX% during 2020-2026.
COVID-19 pandemic has big impact on Direct Marketing Services businesses, with lots of challenges and uncertainty faced by many players of Direct Marketing Services in India. This report also analyses and evaluates the COVID-19 impact on Direct Marketing Services market size in 2020 and the next few years in India
Total Market by Segment:
India Direct Marketing Services Market, By Type, 2015-2020, 2021-2026 ($ millions)
India Direct Marketing Services Market Segment Percentages, By Type, 2019 (%)
Direct mail
Telemarketing
Email marketing
Text (SMS) marketing
Handouts
Social media marketing
Direct selling
Others

India Direct Marketing Services Market, By Application, 2015-2020, 2021-2026 ($ millions)
India Direct Marketing Services Market Segment Percentages, By Application, 2019 (%)
Business to Business
Business to Government
Business to Consumers
Others

Competitor Analysis
The report also provides analysis of leading market participants including:
Total Direct Marketing Services Market Competitors Revenues in India, by Players 2015-2020 (Estimated), ($ millions)
Total Direct Marketing Services Market Competitors Revenues Share in India, by Players 2019 (%)
Further, the report presents profiles of competitors in the market, including the following:
Rapp
Epsilon
Wunderman
FCB
Acxiom
Harte-Hanks Direct
OgilvyOne
Merkle
Harland Clarke Corp
MRM//McCann
DigitasLBi
Aimia
SourceLink
BBDO
SapientNitro
1 Introduction to Research & Analysis Reports
1.1 Direct Marketing Services Market Definition
1.2 Market Segments
1.2.1 Segment by Type
1.2.2 Segment by Application
1.3 COVID-19 Impact: India Direct Marketing Services Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats

2 India Direct Marketing Services Overall Market Size
2.1 India Direct Marketing Services Market Size: 2020 VS 2026
2.2 India Direct Marketing Services Revenue, Prospects & Forecasts: 2015-2026

3 Company Landscape
3.1 Top Direct Marketing Services Players in India (including Foreign and Local Companies)
3.2 Top India Direct Marketing Services Companies Ranked by Revenue
3.3 India Direct Marketing Services Revenue by Companies (including Foreign and Local Companies)
3.4 Top 3 and Top 5 Direct Marketing Services Companies in India, by Revenue in 2019
3.5 India Manufacturers Direct Marketing Services Product Type
3.6 Tier 1, Tier 2 and Tier 3 Direct Marketing Services Players in India
3.6.1 List of India Tier 1 Direct Marketing Services Companies
3.6.2 List of India Tier 2 and Tier 3 Direct Marketing Services Companies

4 Sights by Product
4.1 Overview
4.1.1 By Type - India Direct Marketing Services Market Size Markets, 2020 & 2026
4.1.2 Direct mail
4.1.3 Telemarketing
4.1.4 Email marketing
4.1.5 Text (SMS) marketing
4.1.6 Handouts
4.1.7 Social media marketing
4.1.8 Direct selling
4.1.9 Others
4.2 By Type - India Direct Marketing Services Revenue & Forecasts
4.2.1 By Type - India Direct Marketing Services Revenue, 2015-2020
4.2.2 By Type - India Direct Marketing Services Revenue, 2021-2026
4.2.3 By Type - India Direct Marketing Services Revenue Market Share, 2015-2026
5 Sights by Application
5.1 Overview
5.1.1 By Application - India Direct Marketing Services Market Size, 2020 & 2026
5.1.2 Business to Business
5.1.3 Business to Government
5.1.4 Business to Consumers
5.1.5 Others
5.2 By Application - India Direct Marketing Services Revenue & Forecasts
5.2.1 By Application - India Direct Marketing Services Revenue, 2015-2020
5.2.2 By Application - India Direct Marketing Services Revenue, 2021-2026
5.2.3 By Application - India Direct Marketing Services Revenue Market Share, 2015-2026
6 Players Profiles
6.1 Rapp
6.1.1 Rapp Corporate Summary
6.1.2 Rapp Business Overview
6.1.3 Rapp Direct Marketing Services Major Product Offerings
6.1.4 Rapp Revenue in India (2015-2020)
6.1.5 Rapp Key News
6.2 Epsilon
6.2.1 Epsilon Corporate Summary
6.2.2 Epsilon Business Overview
6.2.3 Epsilon Direct Marketing Services Major Product Offerings
6.2.4 Epsilon Revenue in India (2015-2020)
6.2.5 Epsilon Key News
6.3 Wunderman
6.3.1 Wunderman Corporate Summary
6.3.2 Wunderman Business Overview
6.3.3 Wunderman Direct Marketing Services Major Product Offerings
6.3.4 Wunderman Revenue in India (2015-2020)
6.3.5 Wunderman Key News
6.4 FCB
6.4.1 FCB Corporate Summary
6.4.2 FCB Business Overview
6.4.3 FCB Direct Marketing Services Major Product Offerings
6.4.4 FCB Revenue in India (2015-2020)
6.4.5 FCB Key News
6.5 Acxiom
6.5.1 Acxiom Corporate Summary
6.5.2 Acxiom Business Overview
6.5.3 Acxiom Direct Marketing Services Major Product Offerings
6.5.4 Acxiom Revenue in India (2015-2020)
6.5.5 Acxiom Key News
6.6 Harte-Hanks Direct
6.6.1 Harte-Hanks Direct Corporate Summary
6.6.2 Harte-Hanks Direct Business Overview
6.6.3 Harte-Hanks Direct Direct Marketing Services Major Product Offerings
6.6.4 Harte-Hanks Direct Revenue in India (2015-2020)
6.6.5 Harte-Hanks Direct Key News
6.7 OgilvyOne
6.6.1 OgilvyOne Corporate Summary
6.6.2 OgilvyOne Business Overview
6.6.3 OgilvyOne Direct Marketing Services Major Product Offerings
6.4.4 OgilvyOne Revenue in India (2015-2020)
6.7.5 OgilvyOne Key News
6.8 Merkle
6.8.1 Merkle Corporate Summary
6.8.2 Merkle Business Overview
6.8.3 Merkle Direct Marketing Services Major Product Offerings
6.8.4 Merkle Revenue in India (2015-2020)
6.8.5 Merkle Key News
6.9 Harland Clarke Corp
6.9.1 Harland Clarke Corp Corporate Summary
6.9.2 Harland Clarke Corp Business Overview
6.9.3 Harland Clarke Corp Direct Marketing Services Major Product Offerings
6.9.4 Harland Clarke Corp Revenue in India (2015-2020)
6.9.5 Harland Clarke Corp Key News
6.10 MRM//McCann
6.10.1 MRM//McCann Corporate Summary
6.10.2 MRM//McCann Business Overview
6.10.3 MRM//McCann Direct Marketing Services Major Product Offerings
6.10.4 MRM//McCann Revenue in India (2015-2020)
6.10.5 MRM//McCann Key News
6.11 DigitasLBi
6.11.1 DigitasLBi Corporate Summary
6.11.2 DigitasLBi Direct Marketing Services Business Overview
6.11.3 DigitasLBi Direct Marketing Services Major Product Offerings
6.11.4 DigitasLBi Revenue in India (2015-2020)
6.11.5 DigitasLBi Key News
6.12 Aimia
6.12.1 Aimia Corporate Summary
6.12.2 Aimia Direct Marketing Services Business Overview
6.12.3 Aimia Direct Marketing Services Major Product Offerings
6.12.4 Aimia Revenue in India (2015-2020)
6.12.5 Aimia Key News
6.13 SourceLink
6.13.1 SourceLink Corporate Summary
6.13.2 SourceLink Direct Marketing Services Business Overview
6.13.3 SourceLink Direct Marketing Services Major Product Offerings
6.13.4 SourceLink Revenue in India (2015-2020)
6.13.5 SourceLink Key News
6.14 BBDO
6.14.1 BBDO Corporate Summary
6.14.2 BBDO Direct Marketing Services Business Overview
6.14.3 BBDO Direct Marketing Services Major Product Offerings
6.14.4 BBDO Revenue in India (2015-2020)
6.14.5 BBDO Key News
6.15 SapientNitro
6.15.1 SapientNitro Corporate Summary
6.15.2 SapientNitro Direct Marketing Services Business Overview
6.15.3 SapientNitro Direct Marketing Services Major Product Offerings
6.15.4 SapientNitro Revenue in India (2015-2020)
6.15.5 SapientNitro Key News
6.16 Leo Burnett
6.16.1 Leo Burnett Corporate Summary
6.16.2 Leo Burnett Direct Marketing Services Business Overview
6.16.3 Leo Burnett Direct Marketing Services Major Product Offerings
6.16.4 Leo Burnett Revenue in India (2015-2020)
6.16.5 Leo Burnett Key News

7 Key Market Trends & Influences 2021-2026
7.1 PESTLE Analysis for India Direct Marketing Services Market
7.2 Market Opportunities & Trends
7.3 Market Drivers
7.4 Market Restraints

8 Conclusion

9 Appendix
9.1 Note
9.2 Examples of Clients
9.3 Disclaimer
List of Tables
Table 1. Key Players of Direct Marketing Services in India
Table 2. Top Players in India, Ranking by Revenue (2019)
Table 3. India Direct Marketing Services Revenue by Companies, (US$, Mn), 2015-2020
Table 4. India Direct Marketing Services Revenue Share by Companies, 2015-2020
Table 5. India Direct Marketing Services Sales by Companies, (K Units), 2015-2020
Table 6. India Direct Marketing Services Sales Share by Companies, 2015-2020
Table 7. Key Manufacturers Direct Marketing Services Price (2015-2020) (US$/Unit)
Table 8. India Manufacturers Direct Marketing Services Product Type
Table 9. List of India Tier 1 Direct Marketing Services Companies, Revenue (US$, Mn) in 2019 and Market Share
Table 10. List of India Tier 2 and Tier 3 Direct Marketing Services Companies, Revenue (US$, Mn) in 2019 and Market Share
Table 11. By Type - Direct Marketing Services Revenue in India (US$, Mn), 2015-2020
Table 12. By Type - Direct Marketing Services Revenue in India (US$, Mn), 2021-2026
Table 13. By Type - Direct Marketing Services Sales in India (K Units), 2015-2020
Table 14. By Type - Direct Marketing Services Sales in India (K Units), 2021-2026
Table 15. By Application - Direct Marketing Services Revenue in India, (US$, Mn), 2015-2020
Table 16. By Application - Direct Marketing Services Revenue in India, (US$, Mn), 2021-2026
Table 17. By Application - Direct Marketing Services Sales in India, (K Units), 2015-2020
Table 18. By Application - Direct Marketing Services Sales in India, (K Units), 2021-2026
Table 19. Rapp Corporate Summary
Table 20. Rapp Direct Marketing Services Product Offerings
Table 21. Rapp Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 22. Epsilon Corporate Summary
Table 23. Epsilon Direct Marketing Services Product Offerings
Table 24. Epsilon Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 25. Wunderman Corporate Summary
Table 26. Wunderman Direct Marketing Services Product Offerings
Table 27. Wunderman Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 28. FCB Corporate Summary
Table 29. FCB Direct Marketing Services Product Offerings
Table 30. FCB Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 31. Acxiom Corporate Summary
Table 32. Acxiom Direct Marketing Services Product Offerings
Table 33. Acxiom Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 34. Harte-Hanks Direct Corporate Summary
Table 35. Harte-Hanks Direct Direct Marketing Services Product Offerings
Table 36. Harte-Hanks Direct Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 37. OgilvyOne Corporate Summary
Table 38. OgilvyOne Direct Marketing Services Product Offerings
Table 39. OgilvyOne Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 40. Merkle Corporate Summary
Table 41. Merkle Direct Marketing Services Product Offerings
Table 42. Merkle Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 43. Harland Clarke Corp Corporate Summary
Table 44. Harland Clarke Corp Direct Marketing Services Product Offerings
Table 45. Harland Clarke Corp Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 46. MRM//McCann Corporate Summary
Table 47. MRM//McCann Direct Marketing Services Product Offerings
Table 48. MRM//McCann Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 49. DigitasLBi Corporate Summary
Table 50. DigitasLBi Direct Marketing Services Product Offerings
Table 51. DigitasLBi Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 52. Aimia Corporate Summary
Table 53. Aimia Direct Marketing Services Product Offerings
Table 54. Aimia Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 55. SourceLink Corporate Summary
Table 56. SourceLink Direct Marketing Services Product Offerings
Table 57. SourceLink Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 58. BBDO Corporate Summary
Table 59. BBDO Direct Marketing Services Product Offerings
Table 60. BBDO Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 61. SapientNitro Corporate Summary
Table 62. SapientNitro Direct Marketing Services Product Offerings
Table 63. SapientNitro Direct Marketing Services Revenue (US$, Mn), (2015-2020)
Table 64. Leo Burnett Corporate Summary
Table 65. Leo Burnett Direct Marketing Services Product Offerings
Table 66. Leo Burnett Direct Marketing Services Revenue (US$, Mn), (2015-2020)
List of Figures
Figure 1. Direct Marketing Services Segment by Type
Figure 2. Direct Marketing Services Segment by Application
Figure 3. India Direct Marketing Services Market Overview: 2020
Figure 4. Key Caveats
Figure 5. Direct Marketing Services Market Size in India, (US$, Mn): 2020 VS 2026
Figure 6. India Direct Marketing Services Revenue, 2015-2026 (US$, Mn)
Figure 7. The Top 3 and 5 Players Market Share by Direct Marketing Services Revenue in 2019
Figure 8. By Type - India Direct Marketing Services Incremental Growth, (US$, Mn), 2015-2026
Figure 9. By Type - India Direct Marketing Services Market Share, 2015-2026
Figure 10. By Application - Direct Marketing Services Revenue in India (US$, Mn), 2020 & 2026
Figure 11. By Application - India Direct Marketing Services Market Share, 2015-2026
Figure 12. PEST Analysis for India Direct Marketing Services Market in 2020
Figure 13. Direct Marketing Services Market Opportunities & Trends in India
Figure 14. Direct Marketing Services Market Drivers in India

Report Title: Direct Marketing Services Market in India - Industry Outlook and Forecast 2020-2026


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